On August 5, Bollywood Hungama was the first to report that Ramayana would release worldwide in most international markets on Friday, November 6. And now, producer Namit Malhotra has revealed an unusual release strategy – the film will arrive in international markets two days before its India release.In an interview with NDTV, Namit Malhotra revealed that since Diwali falls on Sunday, November 8, audiences in India will get to watch Ramayana on the big screen on the festival day itself. Meanwhile, the film will release overseas two days earlier, on Friday, November 6.When asked about the film’s release date, Namit Malhotra said in the NDTV interview, “It’ll release in India on Diwali.” When specifically asked if that meant Ramayana would arrive in Indian theatres on November 8, he replied in the affirmative.The reporter then pointed out that the recently released English version of the Ramayana trailer mentions November 6 as the release date. Explaining the difference, Namit Malhotra said, “So, we are releasing internationally (on November 6). The international distribution works from a Friday standpoint. So, that is on the 6th of November. But India currently we are targeting a release on Diwali.”While Dharma Productions will distribute Ramayana in India, Sony Pictures has picked up the overseas distribution rights. Last week, Bollywood Hungama broke the news that T-Series has bagged the music rights to both parts of Ramayana for Rs. 75 crores in an advance dea
BREAKING: Ramayana’s UNIQUE release strategy REVEALED; Namit Malhotra confirms international release on November 6; India to witness the epic on Diwali, November 8
On August 5, Bollywood Hungama was the first to report that Ramayana would release worldwide in most international markets on Friday, November 6. And now, …
